Michele McTighe
- Role
- Vice President, Product Marketing at McGraw Hill
- Location
- Albany, NY, US
- LinkedIn followers
- 500 followers
About Michele McTighe
Notable areas of expertise include email marketing, campaign development, market research…
Experience
Vice President, Product Marketing
Aug 2022 — Present
Education
Union College
BS in Psychology
1997 — 2001
Skills
- Online Marketing
- Marketing Strategy
- Product Marketing
- Brand Management
- Digital Marketing
- Email Marketing
- Sales
- Direct Marketing
- Textbooks
- Roi Analysis
- Online Publishing
- Integrated Marketing
- Custom Publishing
- Market Research
- Academic Publishing
- Eloqua
- Market Planning
- Kpi Dashboards
- Strategic Partnerships
- Editing
- Marketing
- Persuasive Presentations
- Content Development
- Selling
- Content Marketing
- Target Identification
- Go-to-Market Strategy
- Web Marketing
- Social Networking
- New Business Development
- B2b Marketing
- Integrated Campaign Planning
- Marketing Event Planning
- Management
- Product Management
- Lead Generation
- Sales Presentations
- Content Strategy
- Content Management
- Advertising
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