Michele Cope
Owner & President of C & H Events. Brand Builder with expertise in elevating events, creating memorable client engagement and targeted sponsorship activations. Delivering results on time, on budget and on point.
- Role
- Owner and President, Event Director at C & H Events, Inc
- Location
- Boca Raton, FL, US
- LinkedIn followers
- 500 followers
About Michele Cope
Brand building and event management has been at the core of C&H Events business since…
Experience
Owner and President, Event Director
Jan 1997 — Present · Boca Raton, FL, US
Founder of C&H Events – an event marketing, management, and sponsorship activation company with extensive experience across multiple industries including sports, entertainment, non-profit and corporate events. Proven success in sports marketing, event management, client engagement, sponsorship activation and corporate hospitality.• Lead event consultant on FILA’s partnerships in professional tennis & pickleball since 2021. Work closely with pro tours and FILA athletes, including pickleball World No. 1 Anna Leigh Waters, to maximize the brand’s consistency across high-profile sponsorship activations as well as grassroots community programming.• Manage $25 million+ in sponsorships since 2021 for the combined ATP/WTA 500 event – the Mubadala Citi Open in Washington, D.C. Currently responsible for partnership activations with co-title sponsors Mubadala and Citi, along with other premium partners and tournament beneficiary.• Serving as event director since 2022 for the NYJTL Mayor Dinkins Cup, the largest free junior interscholastic tennis competition in the nation.• Extensive experience in client and guest management, focusing on delivering a first-class experience that includes meeting planning, ticketing, and guest hospitality. • Oversee all stages of comprehensive event planning and execution, from ideation to evaluation- including marketing, sales, partnership building, community engagement, contract negotiation, staff and volunteer management, and budget oversight.• Adept at business development and creating tailored marketing and grassroots programs to secure sponsorship deals, increase revenue, and leverage brand assets. Program partners/sponsors include JPMorgan Chase, Coca-Cola, Swatch Group U.S, Nike, Reebok, Bank of the West, GEICO, Fed Ex, United States Tennis Association (USTA), and VOSS Artesian Water.
Education
University of Massachusetts Amherst
BS, Sports Management; Minor-Hotel & Restaurant Management
1983 — 1987
Skills
- Team Leadership
- Corporate Promotions
- Leadership
- Management
- Project Planning
- Customer Service
- Sponsorship Activation
- Press Releases
- Client Relations
- Client Expectations Management
- Microsoft Office
- Social Media
- Sports Marketing
- Advertising
- Tour Management
- Public Speaking
- Public Relations
- Media Relations
- Sponsorship Sales
- Marketing Strategy
- Event Management
- Meeting Planning
- Event Planning
- Social Networking
- Social Media Marketing
- Marketing
- Marketing Communications
- Sponsorship
- Creative Direction
- Budgeting
- Sports
- Hospitality
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