Michel Deninno
President, Co-founder @Agile, Wine & Spirits
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WORK HISTORY
President, Co-founder @Agile, Wine & Spirits
Montréal, CA
EDUCATION
HEC Montréal
B.A.A., Marketing
SKILLS
ABOUT MICHEL DENINNO
Having studied marketing at HÉC Montréal, I’ve always been fascinated by brands, consumer psychology, and social trends. Today, with over 20 years of experience working in advertising agencies and launching my own Integrated marketing communications agency, DeNinno Inc \"The Brand Tailor\", in 2011, I have acquired a deep understanding of Québec’s consumer market, solid expertise in strategic development, as well as thorough knowledge of category-marketing in several sectors, including packaged-goods, retail, automotive, cosmetics, tobacco and, especially, wine & spirits.In fact, after 18 years of establishing strong relationships in the wine-trade business both here and in Italy, the time and circumstances were right in 2020 to finally launch my own wine-import agency, Agile Wine & Spirits, with the promise of a unique and savvy marketing approach. Learn more at agilewines.ca
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