Michela Troia
Affiliate Manager @Gen3 Marketing
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WORK HISTORY
Affiliate Manager @Gen3 Marketing
Successfully managing affiliate programs for 4+ beauty brands-Identifying, reviewing, and recruiting affiliates in accordance with client’s affiliate strategy and budget available-Actively managing client budgets and quantifying ROAS on a regular basis -Tracking affiliate performance metrics and analyzing data to identify trends and recommending areas for improvement-Generating regular reports on affiliate performance, program effectiveness, and ROI for clients on a biweekly, monthly, and annual basis-Working closely with internal marketing teams to align affiliate efforts with broader marketing strategies and goals
EDUCATION
University of Manitoba
Bachelor of Commerce (Honours) Co-Op
ABOUT MICHELA TROIA
With a deep understanding of consumer behavior, digital marketing trends, and how to build strategic partnerships, I drive measurable growth—trusted by some of Canada\'s most recognized brands to scale their business through performance-driven marketing.
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