Michael V.

SVP, Creative Director

Role
SVP, Brand, Creative & Media at KeyBank
Location
Cleveland, OH, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Michael V.

Results-driven senior Marcom professional with extensive experience in Financial Services and LGBTQ+ Marketing. Proven record of developing and implementing strategic marketing programs with a passion for building brands through insights, analytics, and compelling content, and innovative, insight-driven media strategies. Successful leader of high-performing creative, media and brand teams.• Brand Architecture, Voice and Visual Identity • Creative and Content Development • Integrated Marketing Strategy • Digital and Interactive Marketing• Paid/Social Media Strategy and Planning • Website and Video Development• SEO/SEM • Agency Management

Experience

  1. SVP, Brand, Creative & Media

    KeyBank

    Mar 2019 — Present · Cleveland, OH, US

    Lead team of writers, designers and media specialists in the implementation of brand and line of business programs.

Education

  • University of Akron Honors College

    BSBA, Advertising/Marketing

    1992 — 1996

  • Parsons School of Design - The New School

    Design

    2002 — 2003

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Michael V. — SVP, Brand, Creative & Media at KeyBank in Cleveland, OH, US | Unifers