Michael Razeghi
Data-Driven Digital Marketing Strategist | Transforming Online Presence & Driving Multi-Million Dollar Growth for Brands | Specializing in B2C Lead Generation in the Home Service Industry
- Role
- Marketing & Business Development at Cl Support Services
- Location
- Houston, TX, US
- LinkedIn followers
- 500 followers
Experience
Marketing & Business Development
May 2012 — Present · Houston, TX, US
Growth Catalyst- Charged with directing and sustaining Olshan Foundation Repair\'s digital transformation, resulting in a 3X+ uptick in sales during my tenure - I create & execute digital advertising strategy and lead generation for multiple brands in the Home Service industry - As someone with an unhealthy addiction to lead generation, I excel at meeting cost targets and volume objectives to drive qualified sales opportunities to fast-track growthClient Acquisition, Retention & Expansion- Lead & manage program to extend digital marketing service offerings to new brands, sectors and markets - I have secured and continue to nurture relationships with industry-leading clients, including dozens of market-leading industry brands- My efforts support companies across 36 states and over 75 officesBudget Strategist- I manage a multi-channel, multi-brand, multi-million dollar ad budget, ensuring optimal allocation and ROIProject Manager- I lead a diverse team of vendors, freelancers, and agencies, to execute data-informed strategies across multiple digital platforms to optimize sales performance. Strategic Collaborator- I collaborate with key stakeholders to craft budgets and set forth (seriously) ambitious yet achievable lead generation and sales targets.
Education
Texas A&M University
BS
Skills
- SEO Copywriting
- Sem
- Entrepreneurship
- Digital Marketing
- Doubleclick for Publishers (Dfp)
- Google Analytics
- Online Communications
- Marketing
- Competitive Analysis
- Organic Search
- Social Marketing
- Search Engine Optimization (SEO)
- Internet Strategy
- Web Project Management
- Landing Page Optimization
- Doubleclick
- E-Commerce
- Online Marketing Houston
- Wordpress
- Direct Marketing
- Google Webmaster Tools
- Web 2.0
- Online Lead Generation
- Press Releases
- Corporate Blogging
- Email Marketing
- Social Media Marketing
- Forums
- Mobile Marketing
- Smo
- Web Content Writing
- Pay Per Click (Ppc)
- Lead Generation
- Internet Marketing
- Information Technology
- Landing Pages
- Ppc
- Keyword Research
- Oracle Crm
- Marketing Strategy
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