Michael Pullan
Head of Creative and Digital @Centrica
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WORK HISTORY
Head of Creative and Digital @Centrica
Lead the Group’s plan and execute the digital communications strategy to enhance and protect Centrica’s reputation and drive brand awareness- Established the Group\'s creative studio, responsible for content production across internal and external channels - Responsible for content and internal and external channel strategy to transform Centrica’s digital presence - Responsible for centrica.com, our corporate hub, delivering on our long term target of creating and maintaining a world class corporate site, ensuring our strategic direction is understood by investors, shareholders and potential employees- Creating a digital infrastructure that helps us gain audience insight that can help drive improvement in social media engagement and SEO - Responsible for the ‘stories’ platform a digital content hub that helps establish and grow Centrica’s credentials with key stakeholders- Working with media relations to ensure the crisis communications strategy extends to our digital/social media presence - Meticulously plan our presence on LinkedIn, helping to support the attraction and retention of talent and providing a platform for Centrica’s thought leadership- Manage a range of technical, content marketing and digital design agencies to drive results and improve business performance
EDUCATION
University of Sunderland
2:1, BA Journalism (Hons)
SKILLS
ABOUT MICHAEL PULLAN
Experienced communications professional with a history of working in the energy, sustainability, B2B and industrial. Skilled in proactive PR, digital comms, content marketing, media relations, corporate communications, and B2B marketing. Formerly of npower and Panasonic, now heading up the web and social media at Centrica, the UK\'s biggest energy company.Passionate about the energy transition, slightly geeky about EVs, hydrogen and demand side response. Proud judge for the European Corporate Content Awards.
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