Michael Oliver-Walline
Digital Content Strategist | Storyteller | Data Enthusiast | Cat Dad
- Role
- Sr Marketing Program Manager, Marketplace Management at Ingram Micro
- Location
- Buffalo, NY, US
- LinkedIn followers
- 500 followers
About Michael Oliver-Walline
Experienced and Creative Marketing Manager with a demonstrated history of working in the information technology and services industry. Strong professional skilled in Sales Enablement, Engagement and Education, Customer Success, Sales Operations, Customer Relationship Management (CRM), Data mining and analysis, Channel Sales, and Strategic Partnerships.
Experience
Sr Marketing Program Manager, Marketplace Management
Mar 2021 — Present · Williamsville, NY, US
Created, implemented and manage a hybrid marketing and sales program focusing on vendor brand protection and brand analytics on the Amazon Marketplace- Responsible for data analysis of potential vendor audiences, investigating annual marketing spend and current business through Ingram Micro, tiering vendors based on potential sales opportunity- Strategic selling to vendors based on growth goals and initiatives- Researching new product opportunities for expansion of Marketplace Management Program, including marketing, branding and advertising on the Amazon Marketplace- Team leader for brand campaign establishment, including copywriting and collateral creation.
Education
University at Buffalo
Bachelor of Arts (B.A.), Musical Theatre
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