Michael Mumford

Director, Marketing Analytics & Technology @ecobee

Toronto, ON, CA

EMAILS

[email protected]

MOBILE NUMBERS

+91 *********19

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WORK HISTORY

Apr 2024 — Present

Director, Marketing Analytics & Technology @ecobee

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Toronto, ON, CA

EDUCATION

2003 — 2007

Humber College

Computer Programmer Analyst

2007 — 2012

Ryerson University

B. Comm., Business Technology Management

SKILLS

SemWeb AnalyticsIntegrated MarketingAffiliate MarketingLeadershipMarketing CommunicationsWeb DevelopmentGoogle AdwordsSEOHtml EmailsDeliverabilityWeb MarketingUser ExperienceMarketing StrategyAnalyticsSearch Engine Optimization (SEO)Digital MarketingGoogle AnalyticsOnline AdvertisingWeb Project ManagementOnline MarketingDigital StrategyManagementMarketingDatabase MarketingCreative DirectionAdvertisingEmail MarketingTeam LeadershipOmnitureRetailInteractive MarketingEmail StrategyCampaign ManagementStrategyE-Commerce

ABOUT MICHAEL MUMFORD

A technically savvy and creative lifecycle marketing leader with over 15 years of experience in the retail, financial services and technology industries. Proven track record of building and leading teams that deliver delightful customer experiences, brand engagement and revenue growth across all stages of the customer lifecycle.Specialties: Email Marketing, eCRM, Online Merchandising, Paid Search, Web Analytics, Affiliate Marketing, SEO, Campaign Analysis, Mailing List Management, User Experience, Project Management, Investment Management

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