Michael Mason
Director of Sales @Gen
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WORK HISTORY
Director of Sales @Gen
Tempe, AZ, US
Gen (NASDAQ: GEN) is a global company dedicated to powering Digital Freedom through its trusted Cyber Safety brands, Norton, Avast, LifeLock, Avira, AVG, ReputationDefender, and CCleaner. Gen empowers people to live their digital lives safely, privately, and confidently today and for generations to come. We bring award-winning products and services in cybersecurity, online privacy, and identity protection to more than 500 million users in more than 150 countries.ReputationDefender is the leader in the online reputation management and digital privacy space. Founded in 2006, we pioneered the industry—and we remain the largest, most trusted company within it. We believe that everyone has the right to be empowered online—whether that means removing personally identifying information from people-search databases, ensuring that accurate information appears prominently in search results, or helping businesses put their best foot forward in online reviews and social media. ReputationDefender provides these solutions and more through a diverse range of products tailored to meet the unique needs of our clients.As a Director of Sales for ReputationDefender, my focus is revenue generation through strategic sales leadership and training. I analyze market trends, devise comprehensive sales strategies, and lead tailored sales training programs to enhance team performance and deal-closing abilities. My role also involves mentoring, coaching, and leading sales negotiations, focusing on both new customer acquisition and expanding existing client relationships. I ensure that my sales team is equipped to navigate complex sales cycles effectively, fostering a culture of continuous improvement and driving sustained growth.
EDUCATION
Arizona State University
Business/Corporate Communications
ABOUT MICHAEL MASON
High-performing Sales Director with over 10 years of experience in driving sales performance and fostering growth across multiple markets. Skilled in strategic sales planning, business development, and customer relationship management. Proven track record of exceeding targets through team leadership, and data-driven decision-making. Proficient in revenue forecasting, budgeting, and sales performance metrics. Creator and host of the highly acclaimed The Smart Sales Pro and Students of Sales Podcasts where I had the privilege of interviewing some of the most successful and \"Elite Sales Pros\" in the industry. My guests included powerhouses like Morgan Ingram, Ryan Stewman, Jill Konrath, Dave Kurlan, James Muir, Lauren Bailey, and Fred Diamond—sharing their insights and strategies that have shaped the world of sales.
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