Michael Luallen

Product Strategist

Role
Associate Brand Manager - World Aged Spirits at Sazerac Company
Location
Cincinnati, OH, US
LinkedIn followers
500 followers

About Michael Luallen

As a runner, a problem solver, and a devoted husband and dad, I strive to find balance in…

Experience

  1. Associate Brand Manager - World Aged Spirits

    Sazerac Company

    Nov 2024 — Present · Cincinnati, OH, US

    Lead Sazerac’s Canadian Whisky and Brandy portfolios, overseeing more than 20 brands including Paul Masson, Caribou Crossing, Mr. Sam, Canadian Mist, and Seagram’s.Own full brand P&L responsibility, driving profitable growth through strategic planning, innovation, and execution.Manage new product development and launches, ensuring seamless coordination from concept through commercialization.Resolve production challenges and maintain supply stability to protect brand health and market share.Oversee brand partnerships and talent relationships, including Paul Wall’s collaboration with Paul Masson through public appearances and cultural activations.

Education

  • Xavier University

    Master of Business Administration (M.B.A.)

    2013 — 2014

  • The Ohio State University

    Bachelor of Arts (BA), English Literature (British and Commonwealth)

    2003 — 2006

  • MIT Sloan School of Management

    Strategy and Innovation Executive Certificate

    2019

  • United Theological Seminary

    Master of Divinity (MDiv)

    2007 — 2009

Skills

  • Pastoral Counseling
  • Strategic Vision
  • Leadership Development
  • Strategic Planning
  • Public Speaking
  • Organizational Development
  • Fundraising
  • Management
  • Team Building
  • Time Management
  • Microsoft Office
  • Sales
  • Student Counseling
  • Training
  • Community Outreach
  • Team Leadership
  • Customer Service
  • Higher Education
  • Project Management
  • Leadership

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Michael Luallen — Associate Brand Manager - World Aged Spirits at Sazerac Company in Cincinnati, OH, US | Unifers