Michael Klozotsky
Chief Marketing Officer at IMO Health
- Role
- Chief Marketing Officer at IMO Health
- Location
- Chicago, IL, US
- LinkedIn followers
- 500 followers
About Michael Klozotsky
A proven healthcare marketing leader in major corporate and start-up environments, developing creative and measurable marketing solutions for contemporary business challenges.Integrated marketing management for B2B, healthcare finance, and HIT. Expertise in medical imaging, clinical decision support, revenue cycle management, patient finance, radiology, and cardiology technology solutions.A steadfast focus on brand value, unwavering commitment to team-building. An authentic story strategically placed in the hands of a dedicated group of marketers is the foundation of sustainable business growth.A broad strategic vision, with deep execution experience. I have spent years thinking critically about brand strategy, digital plans, dynamic content, trade show innovation, lead & demand generation tactics, and media & analyst relations. And I’ve spent every one of those days with my sleeves rolled up.
Experience
Chief Marketing Officer
Feb 2019 — Present · Chicago, IL, US
IMO Health is a healthcare data enablement company. From clinical documentation at the point of care to complex approaches to population health management, IMO Health ensures clinical data integrity and quality—making patient information fit-for-purpose across the healthcare ecosystem. For almost three decades, IMO Health’s footprint in EHRs—across more than 4,500 US hospitals—powers our expert ability to capture and preserve clinical intent wherever and however data is used. Our primary clients span individual doctors and physician groups, hospitals and clinics, large integrated delivery networks,inpatient ORs and surgical centers, global electronic health record providers, health information exchanges, clinical data registries, payers, life sciences companies, and healthcare analytics vendors. IMO Health is built on a culture that celebrates and practices diversity, equity, and inclusion. Our secure technology platform and evolving portfolio of products are grounded in our industry leading medical terminologies, which are clinically vetted and always current, capturing data at the highest level of specificity. IMO Health understands how data must then be transformed to efficiently extract the greatest value. In short, IMO is the catalyst that enables accurate documentation, precise population cohorting, optimized reimbursements, robust analytics, and better care decisions to optimize patient outcomes. Our employees strive every day to make a meaningful impact in healthcare.
Education
University of Evansville
BA, English; Philosophy
1992 — 1996
Harlaxton College
N/A, English (study abroad)
1994 — 1994
University of Illinois Urbana-Champaign
MA, English (2000), ABD
1997 — 2006
Skills
- Online Reputation Management
- Blogging
- Lead Generation
- Research
- Strategic Planning
- Management
- Social Media Marketing
- Publishing
- SEO
- Wordpress
- Copywriting
- Marketing Communications
- Social Media
- Executive Management
- Government
- Content Marketing
- Content Strategy
- Marketing Strategy
- Thought Leadership
- Online Marketing
- Content Development
- Events
- Online Advertising
- Risk Management
- Leadership
- New Business Development
- Public Speaking
- Strategy
- Advertising
- Small Business Marketing
- Website Development
- Newsletters
- Content Management
- Press Releases
- Digital Media
- Promotions
- Email Marketing
- Social Networking
- Marketing
- Digital Marketing
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