Michael C. Patterson

From Strategy to Results—Solving Business Problems with Creativity & Clarity

Role
Director of Public Relations at Baylor Scott & White Health
Location
Dallas-Fort Worth, TX, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Michael C. Patterson

I am a seasoned communications leader who thrives in the middle of the action, where strategy meets execution and where clarity, creativity, and collaboration drive results.I help organizations solve complex problems and seize new opportunities through smart, integrated communication. Whether guiding a response to a crisis, launching a new initiative, or aligning employees around change, I bring a practical mindset, a steady hand, and a deep commitment to getting the work done right.I am known for connecting the dots between people, ideas, and priorities, and for turning them into clear, compelling narratives that move audiences and advance business goals. I am a builder by nature. Programs, partnerships, and trust. I lead with curiosity, deliver with discipline, and always keep the audience at the center.What sets me apart is my ability to bring structure to complexity, shape strategies around people and real-world dynamics, and stay focused on outcomes. I am energized by tough challenges, inspired by great teams, and driven by the belief that communication done well can change everything.

Experience

  1. Director of Public Relations

    Baylor Scott & White Health

    Aug 2017 — Present · Dallas, TX, US

Education

  • Salzburg College

    International Public Relations Studies

    1990 — 1991

  • The University of Texas at Austin

    Bachelor’s Degree, Journalism, Public Relations

    1988 — 1992

Skills

  • Marketing Communications
  • Facebook
  • Blogging
  • Editing
  • Brand Management
  • Crisis Management
  • Integrated Marketing
  • New Media
  • Publications
  • Direct Marketing
  • Corporate Communications
  • Web Content
  • Newsletters
  • Message Development
  • Marketing
  • Copy Editing
  • Social Media Marketing
  • Thought Leadership
  • Email Marketing
  • Spokesperson
  • Brand Development
  • Corporate Social Responsibility
  • Advertising
  • Community Development
  • Publicity
  • Brand Awareness
  • Social Media Measurement
  • Messaging
  • Strategic Planning
  • Digital Marketing
  • Sponsorship
  • Public Affairs
  • Event Management
  • Crisis Communications
  • Communications Planning
  • Collateral
  • Strategic Communications Counsel
  • Ap Style
  • Strategic Communications
  • Press Releases

Find verified contacts for anyone on LinkedIn

Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.

Free plan included · No credit card required

This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.

Michael C. Patterson — Director of Public Relations at Baylor Scott & White Health in Dallas-Fort Worth, TX, US | Unifers