Michael Card
Accounting for Cookies | EVP of Finance at Crumbl
- Role
- EVP of Finance at Crumbl
- Location
- Salt Lake City, UT, US
- LinkedIn followers
- 500 followers
About Michael Card
My mission is to forge positive, productive, and purposeful relationships with those who rely on my expertise, anchoring every step of growth in clarity, accountability, and results. I’ve built Crumbl’s finance function from the ground up—designing and scaling systems, processes, and teams to meet the evolving needs of one of the fastest-growing franchises in the country. I\'ve worked closely with our excellent engineering team to build our POS system, internal financial reporting tools, and other finance-related software. With a first-principles approach, I break down complex problems to their core, enabling clear decisions and long-term value creation. I bring structure to ambiguity and align financial strategy with business momentum.
Experience
EVP of Finance
Feb 2025 — Present · Lindon, UT, US
Education
Utah Valley University
Master of Accountancy
2018 — 2020
Utah Valley University
Bachelor of Applied Science (B.A.Sc.)
2012 — 2017
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