Michael Bairstow

Head of Proposition @Wps Advisory Limited

Newcastle Upon Tyne, GB

As Head of Proposition at LifeStage, I spearhead the development and market introduction of our innovative, people-first financial wellbeing solution. This dynamic role allows me to empower both employees and employers with the tools to achieve their individual and collective objectives.Our mission is simple: to create lasting financial confidence across all life stages. We do this by offering comprehensive guidance and support, along with access to financial advice at four levels—through a convenient subscription model or an app only version with access to financial advice. By leveraging employer-driven frameworks, we align the interests of both parties—happy, productive employees mean a thriving workforce. We make it effortless for employees to engage, using clear, personalised language on their terms.LifeStage is transforming the way employees manage their money and lives with support from their employers, blending advanced technology with the essential human touch.For employers, this translates into retaining the right talent in the right roles for the right duration—ensuring job security and building long-term futures.At LifeStage, we’re not following the crowd, everything we have done has been part of every step we have taken, since formation in 2015 —we’re making a transformative investment in people and business. Join us in this journey, make the difference.”

Abertay

BA, Marketing & Commerce