Michael Aulisio
- Role
- Vice President & Publisher, Harper Celebrate at HarperCollins Publishers
- Location
- Nashville, TN, US
- LinkedIn followers
- 500 followers
About Michael Aulisio
Though my spatial relations skills are suspect at best, I love building. I love building…
Experience
Vice President & Publisher, Harper Celebrate
May 2021 — Present
Directs publishing imprint specializing in daily readers, illustrated/photographic non-fiction (memoirs, anthologies, journals, etc.), four-color lifestyle (interior design, cookbooks, travel, etc.), and season and occasion-driven gift books ∙ Oversee publishing and brand marketing for #1 New York Times bestselling devotional brand selling in excess of 35 million units ∙ Manages a team of acquisitions editors, editors, marketing & publicity staff and work closely with design, production, and inventory management teams (fully remote management since 3/20) ∙ Nurture strong relationships with authors and agents ∙ Creates long-range business plan including new product development to ensure annual revenue and profit goals ∙ Acquisitions include: Reba McEntire, Kristin Chenoweth, Adrienne Houghton, Dr. Corey Yeager, Geloy Concepcion, The Worried Whippet, and more
Skills
- Art Direction
- Powerpoint
- Social Networking
- Sales
- Marketing
- Brand Management
- SEO
- Strategy
- Business Development
- Books
- Event Planning
- Leadership
- Marketing Strategy
- Consumer Insight
- Creative Direction
- Social Media Marketing
- Strategic Partnerships
- Retail
- Email Marketing
- New Media
- Marketing Communications
- Publishing
- Copywriting
- Management
- Strategic Planning
- Media Buying
- Market Planning
- Event Management
- Advertising
- Partnership Marketing
- E-Commerce
- Social Media
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