Michael Lane
VP of Digital Marketing @Envision Health
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WORK HISTORY
VP of Digital Marketing @Envision Health
Chicago, IL, US
In my role as VP of Digital Marketing at Envision Health, I lead digital strategy, paid media, and AI-driven transformation initiatives across a diverse portfolio of healthcare clients from diagnostics and medtech to pharma and digital health.I oversee integrated teams driving measurable growth in awareness, lead generation, and content operations. My approach blends structured delivery, executive client leadership, and innovation in martech and AI enablement.I lead- Performance marketing across LinkedIn, Google Ads, SEO, and analytics- Website redesigns from discovery through QA with sprint-based roadmaps- AI-assisted workflows that streamline briefing, compliance, and creative development- Strategy and execution for complex, compliance-driven healthcare campaignsI\'m especially passionate about helping healthcare organizations modernize their digital footprint and accelerate growth through AI, structured strategy, and creative execution.
EDUCATION
University of Pennsylvania
Executive Masters, Technology Management
Purdue University
BS, Mechanical Engineering
SKILLS
ABOUT MICHAEL LANE
Digital marketing and advertising, account executive with experience in health care, technology, CPG, agriculture, hotel/hospitality, entertainment, automotive, government, defense/aerospace, and transportation.Specialties: Digital strategy, multi-agency environments, large web sites and digital presence
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