Michael V. Brandofino
Channel Account Manager, Us @Caregility
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WORK HISTORY
Channel Account Manager, Us @Caregility
Jersey City, NJ, US
Owned reseller partner growth and execution across the U.S. healthcare market—identifying and onboarding new partners, enabling their sales teams, co-selling into net-new and expansion opportunities, and coordinating internal clinical/technical/services resources to deliver virtual care outcomes- Identified, onboarded, enabled, and managed U.S. reseller partners; strengthened partner accountability across pipeline creation, solution fit, and deal execution- Built and managed partner-sourced pipeline through reseller sales teams; drove forecasting discipline and maintained CRM hygiene with timely activity updates and stage accuracy- Led partner enablement: trained reseller sales reps on Caregility solutions, value propositions, use cases, and common objection handling to improve sales readiness- Served as primary liaison across reseller opportunities—bringing together Clinical, Technical, Project Management, and Services to scope, solution, and execute partner-led deployments- Developed responses for RFPs/RFIs/RFQs, including solution narratives, requirements mapping, and partner-aligned packaging to support competitive bids- Maintained executive relationships across reseller leadership; ran standard Quarterly Business Reviews (QBRs) focused on pipeline, performance, wins/losses, and joint priorities- Coordinated co-marketing with partner marketing teams—events/tradeshows, partner web/social presence, and outbound demand generation programs to increase awareness and lead flow.
EDUCATION
Product Marketing Alliance
Narrative Design Certified
Product Marketing Alliance
Product Marketing Certified
Felician University
Bachelor's Degree, Business Administration
Raritan Valley Community College
Associate's Degree, Marketing
Product Marketing Alliance
Customer Advisory Board Certified
Product Marketing Alliance
Competitive Intelligence Certified
ABOUT MICHAEL V. BRANDOFINO
As a co-founder of 1803 Golf, I launched and oversee a niche online marketplace for emerging golf brands, building a thriving community for promotion and sales. I crafted and developed the comprehensive brand identity for The 1803 Marketplace and 1803 Golf. I established Jersey City Golf Club as the inaugural brand partner, and grew the partner ecosystem by cultivating relationships with over 30 emerging golf brands. I also secured an exclusive partnership with the Cincinnati Reds Community Fund, providing branded apparel and enhancing brand visibility.In addition to my role at 1803 Golf, I am an experienced Senior Product Marketing Manager. At Caregility, I manage the product marketing strategy and lead the execution of go-to-market strategies for three products. I have a proven track record of driving product launches, developing communications, coordinating trainings, and directing creative projects. I am also a Certified Product Marketing Manager (CPMM) issued by Product Marketing Alliance, demonstrating my expertise in product marketing.
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