Michael Sumner

About Michael Sumner

When I opened the Sumner group in 1987, Gaston County did not have an ad agency. My goal was to bring professional marketing and adversiting services to our community and to clients all over NC and the eastern part of the country. I am proud to say we have worked with both Mom and Pop start up businesses and firms as large as Mellon Bank, Speedway Motor Sports, PGA, Weyerhaeuser and over 32 colleges in the southeast. We have truly been blessed. I understand that our success has to do with the quality of people that have worked at the Sumner Group over the years. We are closing in on 30 years. Our motto is to do what is ever necessary thelp the client achieve their stated goal, and we truly believe in that mission.Specialties: Openings, new logos, corporate ID\'s (we have completed over 400 new ID/Brand packages for companies in the last 27 years!) rebranding companies, health care, legal and retail marketing. Development of 800 numbers to track results of campaigns. PR services, internet including SEO, Web design and internet marketing, production of videos/ commercials for TV, focus groups and research projects.( We are proud of the fact over 84% of our candidates have won their election!)

Experience

1. Owner & VP of Client Services

   Sumner Group

   Aug 1987 — Present

   I am in charge of account service at the Sumner Group. New Business as well as dealing with existing clients is what fills my day. I enjoy the challenge of new opportunities and always take pleasure in contining a strong marketing relationship with current current family of clients. The average lenght of services with our clients is 15 years.(industry average 7 years) Our growth and viability has been the direct reults of growth of our current client base.

Education

• The University of North Carolina at Chapel Hill

  BA, RTVMP

  1974 — 1978

• The University of North Carolina at Chapel Hill

  Business, Communications RTVMP

  1974 — 1978

• Gaston Day School

  High School

  1970 — 1974