Michael Simpson

Head of Revenue, Distribution & Marketing (Uk) @Atlas Hotels

Overseeing the overall Revenue & Marketing Performance for c. 58 branded hotels in the UK (trading under the Holiday Inn, Holiday Inn Express & Hampton by Hilton banners) supported by a team of Area Revenue & Distribution Managers and Marketing Manager for the region- Working with our IHG and Hilton to maximise opportunities through the tools available to us to distribute our hotels throughout their channels- Maximising and Reviewing performance for each of the hotels working with distribution partner networks including OTA and Wholesale providers to ensure optimum performance for each site- Working with Commercial Director, Head of Revenue, Distribution & Marketing (South), Head of Data & Analytics and Senior Area Revenue & Distribution Manager\'s to develop strategy, tools and processes for the business to continually ensure outstanding business performance for our owners and investors- Manage budget process and STR performance with support from the team for each of the hotels in the region- Part of the team, developing & promoting strong working relationships between the commercial & operations teams at the hotels, working with all areas to ensure performance optimisation- Integration of Acquisitions in the region into the Atlas Hotels Revenue Management function, ensuring smooth transition of process and practices to our standards and services- Working with the Marketing Manager and Reputation & Marketing Co-ordinator to ensure that all tools that we have available to us are being optimised where possible. Based at Atlas Central Office, Leicester