Michael Selz
Human Insights and User Experience Research + Certified Change Manager
- Role
- Religious School Faculty at Temple Emanu-El
- Location
- Dallas-Fort Worth, TX, US
- LinkedIn followers
- 500 followers
About Michael Selz
With years of experience in qualitative insights, user research, and marketing communications, I leverage deep user understanding to solve business problems and deliver competitive advantage. Most recently as the North America Manager of the OCM Team at HCL Technologies, I led a growing team serving US-based clients. As human insights practice lead, I brought a range of research methods to inspire and inform prototype development. Highlights include iterative UX research in an agile framework for USAA, developing voice UI strategy for Papa John’s first chatbot, and ethnographic fieldwork in China to understand the commercial trucking industry. I\'ve also worked in commercial and consumer banking, insurance, healthcare, aviation/aerospace, manufacturing, retail, and food and beverage. I am Prosci® Certified Change Practitioner and Certified SAFe® 5 Product Owner/Product Manager, delivering insights and innovation work, digital, mobile and social, shopper insights, Hispanic studies, and consumer-inspired ideation and activation workshops.
Experience
Religious School Faculty
Aug 2019 — Present · Dallas, TX, US
Teaching life skills, moral and ethical leadership, character development through a Jewish lens
Education
Shady Side Academy
High School Diploma
University of Pittsburgh
MBA
Vassar College
None!
University of Pittsburgh
BA
Skills
- Product Development
- General Awesomeness
- Marketing Communications
- Market Research
- Business Intelligence
- Strategy
- Ethnography
- Integrated Marketing
- Start-Ups
- Marketing Research
- Customer Insight
- Advertising
- Social Media
- Brand Management
- Brand Development
- Segmentation
- Marketing Strategy
- B2b
- Digital Ethnography
- Marketing
- Business Development
- Brand Architecture
- New Business Development
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