Michael Schofield

Digital Marketing Manager @Bakels Group

Responsible for various digital marketing projects across the Bakels Group, with continuous improvements to the network of over 25 websites to ensure the best UX for new and existing customers. As brand guardian, it’s my responsibility to ensure the Bakels Brand Identity Guide is adhered to across markets and support local colleagues in its correct usage. Additional responsibilities include social media support, Group social media content building and email marketing promotion and implementation.