Michael B.
Director of Business Intelligence @Dewynters
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WORK HISTORY
Director of Business Intelligence @Dewynters
Transitioned the BI function from an ad-hoc, service-led capability into a scalable, multi-tenant SaaS data platform adopted by ~60 client organisations.Set product vision and strategy, introducing agile development practices, a software development lifecycle, release management and user-centred design to shift the organisation from bespoke delivery to repeatable, productised solutions.Owned multi-quarter roadmap, prioritisation, and backlog, balancing user needs, commercial goals, and engineering constraints to drive sustained adoption and retention.Delivered measurable commercial impact, enabling new client acquisition and improving retention through differentiated, data-led platform capabilities.Led discovery of an industry-first mixed-media modelling product using machine learning, strengthening market positioning and sales effectiveness.Designed and implemented bespoke platform architecture, CI/CD pipelines, and automated deployments, increasing release reliability, throughput, and onboarding speed.Led and developed a team of BI engineers and managers, building technical and product capability through mentoring in software development and DevOps practices.Acted as principal product partner to senior leadership, external stakeholders, and client organisations, defining product strategy and delivering clear, measurable outcomes.
EDUCATION
Newcastle University
B.A. Film Practices
ABOUT MICHAEL B.
Principal / Lead Technical Product Manager specialising in data platforms, BI SaaS, and automation. Specific experience in adtech for theatre, film and live events, ticketing and sales paths, and consumer insights.I focus on owning complex, data-intensive products end to end — from defining product vision and strategy through to delivery, scaling, and operationalisation. I’ve led the transformation of fragmented, service-led data capabilities into multi-tenant SaaS platforms adopted by 60+ organisations, delivering significant impact on client acquisition, retention, and operational efficiency.I work closely with engineering on platform architecture, CI/CD, and DevOps, and I’m comfortable operating at exec and board level to translate business strategy into clear product direction.Particularly interested in platform, data, analytics, ML and infrastructure-adjacent product roles in scaling tech organisations.
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