Michael Rubinger
Head Cx Strategy Banking @msg for banking ag
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WORK HISTORY
Head Cx Strategy Banking @msg for banking ag
Köln, DE
SKILLS
ABOUT MICHAEL RUBINGER
Disruptive, Creative and result-driven - I am a Digital Professional with an Entrepreneurial approach. I am passionate about establishing and scaling digital businesses across the whole value chain considering state of the art technologies, the power of data and user experience- Set-Up of sales focussed online marketing and performance units + strategy to drive direct sales covering SEA, Affiliate and Aggregators - Establishment of an SEO competence center for general an local focus - Creation of an inhouse UX Unit to deliver customer focussed sales journeys - Agile team set up to iterate enduser transaction frontends very quickly - Develop AI Strategy and identify Use Cases for optimized business processes and valuable customer engagement More than 14 years experience in creating highly efficient cross-functional teams and agile scrum processes.
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