Michael Rothschild
Vice President Product Marketing, Armis
- Role
- Vice President Product Marketing at Armis
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Michael Rothschild
Senior marketing executive with 25+ years of experience building, scaling, and repositioning enterprise technology companies across cybersecurity, infrastructure, and SaaS. Proven leader in category creation, ARR acceleration, and global go-to-market execution, from high-growth startups to multi-billion-dollar enterprises. Track record of scaling revenue from $100M to $400M ARR, leading multi-product portfolios, integrating acquisitions, and building world-class teams that align product innovation to commercial outcomes. Trusted executive partner to CEOs, Boards, Product, and Sales leadership.
Experience
Vice President Product Marketing
Nov 2023 — Present · New York, NY, US
Built and scaled the global Product Marketing organization, defining charter and talent strategy. • Supported company growth from $100M to $400M ARR through category leadership and differentiated positioning. • Led product marketing strategy for three acquisitions, unifying messaging and enabling cross-functional integration. • Drove vertical expansion strategies across various sectors, enabling new buying centers and revenue motions.
Education
Yeshiva University
Bachelor's Degree, Marketing
Wharton Executive Education
Organizational Leadership
Fairleigh Dickinson University
Master of Business Administration (M.B.A.), Marketing
Skills
- Leadership
- Marketing Communications
- Strategic Marketing
- P&L Management
- Networking
- Marketing
- Security
- Enterprise Software
- Program Management
- Lead Generation
- Product Launch
- Brand Development
- Channel Partners
- Data Center
- Solution Selling
- Management
- Saas
- Demand Generation
- Sales
- Process Improvement
- Salesforce.com
- Managed Services
- Channel Field Enablement
- Strategic Planning
- Software as a Service (Saas)
- Digital Marketing
- Social Media
- Multi-Channel Marketing
- Analytics
- Channel
- Strategic Alliances
- Business Strategy
- Go-to-Market Strategy
- Integrated Marketing
- Cloud Computing
- Direct Field Enablement
- Product Management
- Cross-Functional Team Leadership
- Marketing Strategy
- Product Marketing
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