Michael Morris
Co-Founder at DuraBrite Inc. LED lighting solutions for USAF, USCG, DHS, Secret Service, NYPD and over 6000 marine vessels world wide. 2025 EY Entrepreneur of the year candidate. Marine business consultant.
- Role
- President and Co-founder at Durabrite, Inc
- Location
- Morristown, NJ, US
- LinkedIn followers
- 500 followers
About Michael Morris
As the president and co-founder of DuraBrite Lighting Solutions, Michael Morris has over 15 years of experience in delivering high-output LED fixtures for various sectors, including aerospace, military, marine, and public safety. He has a proven track record of developing and executing innovative strategies that leverage advanced technology, materials, and design to provide the most cost-effective, energy-efficient, and durable LED solutions on the market.Michael\'s expertise stems from his previous role as the founder of Greenhouse Strategies, a leading manufacturer of LED lighting systems for the mining industry, where he successfully introduced the industry\'s first LED light towers and saved up to 80% on energy for his clients. Michael is passionate about cultivating long-term relationships with his customers and partners, especially those who serve essential purposes, such as the US Air Force, Coast Guard, Homeland Security, Secret Service, NYPD, and FDNY. Michael\'s mission is to lead the conversation on marine innovation and to support global ocean conservation through his products and services.
Experience
President and Co-founder
Nov 2013 — Present · Garden City, NY, US
DuraBrite Lighting Solutions, in partnership with Sensitron, is a US-based leader in high-output, highly efficient, LED fixtures for commercial and industrial applications. DuraBrite’s LED fixtures are designed to withstand the harshest environments on earth and produce the highest lumen per watt and weight ratios found in an LED lighting solution. Sensitron’s 40 years of proven experience in the aerospace, space, and military markets power the fixtures, pushing the limits of LED technology to levels unattainable by others.
Skills
- Energy Audits
- Sales Presentations
- Energy Management
- Strategic Planning
- Renewable Energy
- Contract Negotiation
- Start-Ups
- New Business Development
- Business Development
- Business Strategy
- Manufacturing
- Leadership
- Experienced Sales Professional
- Solar Energy
- Energy Efficiency
- Energy
- Energy Conservation
- Sales Management
- Photovoltaics
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