Michael Higgins
Owner, Brand Navigator - Design Coup
- Role
- Owner, Brand Navigator at Designcoup
- Location
- Atlanta, GA, US
- LinkedIn followers
- 500 followers
About Michael Higgins
As the chief brand strategist at DesignCoup, my team and I deliver a dynamic fractional…
Experience
Owner, Brand Navigator
Oct 2015 — Present · US
DesignCoup has the flexibility and versatility to create coordinated marketing campaigns within real-world budgets.Our team-oriented approach lets us maintain consistent brand identity and messaging throughout the evolution of a product or service.Our industry expertise includes healthcare, financial services, technology, hospitality, food industry, manufacturing, consumer products and non-profit/institutional.The breadth of our services allows us to fully implement a solid brand strategy. We do this by launching multi-faceted campaigns and product launches that include a full mix of creative elements: Product naming and strategy, logos, websites, digital campaigns, collateral, trade shows, videos/commercials, direct mail, etc.
Skills
- Graphic Design
- Account Management
- Creative Strategy
- Creative Direction
- Art Direction
- Photoshop
- Brand Development
- Creative Writing
- Web Design
- Branding Development
- Corporate Branding
- Marketing Strategy
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