Michael Gulbin
VP, Strategic Partnerships & Head of Automotive Audacy
- Role
- Vice President, Strategic Partnerships & Automotive Lead at Audacy, Inc.
- Location
- Garden City, NY, US
- LinkedIn followers
- 500 followers
About Michael Gulbin
Over 20 years of experience driving strategic brand partnerships and revenue growth…
Experience
Vice President, Strategic Partnerships & Automotive Lead
Jan 2017 — Present · New York, NY, US
Head of partnership development for a leading provider of digital content in sports, news, and music, overseeing nationwide automotive accounts. Responsible for multimillion-dollar annual revenue with consistent YOY growth. Deliver integrated marketing solutions that enable clients to leverage Audacy’s expansive digital, broadcast, and event platforms.Lead a team in driving category growth across Tier I and II client and agency relationships. Determine optimal media allocation for maximizing the client’s ROI across channels (campaigns, digital, audio/podcast, video, social, live events). Contribute to senior leadership discussions around marketing, programming, technology, and research. Continue to grow YOY revenue through new business and expansion of existing partner relationships. Created exclusive partnerships for RADIO.COM, RADIO.COM Sports Digital Network, Pineapple Street Media, Cadence 13 Podcasts, Data Research & Analytics, Bet QL, and Fanduel Sportsbook. Led cross-functional team in delivering numerous high-profile projects and multimillion-dollar campaigns.
Education
Fairfield University
BS, International Business; Finance Minor
Skills
- Advertising
- Social Media Marketing
- Online Advertising
- Advertising Sales
- Sales
- Integrated Marketing
- Social Media
- Digital Strategy
- Media Planning
- Digital Media
- Digital Marketing
- Marketing Strategy
- Strategic Partnerships
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