Michael Grimmett-Norris
Marketing Automation Manager @ Beltone
- Role
- Marketing Automations Manager at Beltone
- Location
- Oceanside, CA, US
- LinkedIn followers
- 500 followers
About Michael Grimmett-Norris
At Beltone, my expertise is leveraged to manage complex email and SMS marketing…
Experience
Marketing Automations Manager
Jan 2021 — Present
Own end-to-end strategy and execution of lifecycle marketing programs across email and SMS, increasing patient engagement and revenue.Design and implement A/B tests to optimize message timing, content, and channel mix; analyze results to improve retention and conversion.Leverage Marketo and Podium SMS platforms to deliver personalized, segmented communications that enhance patient journeys.Collaborate with agency partners and internal teams to continuously evolve lifecycle touchpoints.Generate and present monthly performance reports, providing insights for strategic adjustments and optimization.
Education
Wagner College
Master of Business Administration (M.B.A.), Marketing
2015
Fordham University
Bachelor of Applied Science (B.A.Sc.), Communication and Media Studies
2010
Skills
- Marketing
- Fordham University Swimming and Diving
- Time Management
- Marketing Communications
- Business Relationship Management
- Business Development
- Public Speaking
- Public Relations
- Event Planning
- Community Outreach
- Microsoft Powerpoint
- Editing
- Social Networking
- Social Media
- Microsoft Word
- Boy Scouts of America Eagle Scout
- Communication
- • Devote Over 20 Hours/Week to Swimming, Weight-Training and Dry Land Training
- Microsoft Office
- Research
- Powerpoint
- Microsoft Excel
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