Michael Finke
Brand Audi @AUDI AG
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WORK HISTORY
Brand Audi @AUDI AG
Ingolstadt, DE
EDUCATION
Fachhochschule Regensburg
Diplom Betriebswirt, Marketing
SKILLS
ABOUT MICHAEL FINKE
Over 30 years of marketing and brand experience in leading positions ( advertising agencies and automotive industry)• I believe in fundamental strategic planning, customer insights and finally creative execution• Successful in international leadership with direct responsibilities for staff and matrix organization• Strong communication skills and inspiring passion for brands• Team leader. Fair and partnership oriented• High degree of perseverance in the pursuit of goals• Management of new organizations and change management• Outcome oriented and power of endurance to achieve targets• Keen sense of trends and creative potential• InternationalMarketing – Marketing Communications – Social Media Marketing – Advertising – Digital Marketing – Integrated Marketing – Media and media relationships – Public Relations – Customer Relationship Management (CRM) – Brand Strategy – Brand Management - Communication Strategy – Strategic Planning – Media Strategy and Efficiency – Marketing Budget – International Markets – Implementation International Framework – Advertising – Brand Building – Event and Experiential Marketing– Content Factory – Sponsoring – Product Placement – Dealer Marketing8
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