Michael Estrada

Chairman of the Board Elect @Amputee Coalition

Birmingham, AL, US
MOBILE NUMBERS
+16•••••••01

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WORK HISTORY

Jan 2011 — Present

Chairman of the Board Elect @Amputee Coalition

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DC, US

EDUCATION

N/A

The University of North Carolina at Chapel Hill

BSBA, business

SKILLS

Key Account ManagementBusiness PlanningForecastingProduct DevelopmentStrategic PlanningAdvertisingP&L ManagementFootwearSalesWholesaleProduct MarketingMerchandisingBusiness StrategyBrand ManagementTeam BuildingManagementMarketing StrategyBrand DevelopmentMarketingMarket PlanningTrade ShowsNegotiationMarketing ManagementInventory ManagementApparelNew Business DevelopmentStrategic PartnershipsBudgetsAccount ManagementRetailB2bSales ManagementSales OperationsBusiness DevelopmentCompetitive AnalysisContract NegotiationSellingStart-UpsOnline MarketingLeadership

ABOUT MICHAEL ESTRADA

SUCCESSFUL GENERAL MANAGER & SALES LEADER with a passion for branding and driving growth with innovative sales and marketing approaches. Demonstrated ability to create positive results with vision, team collaboration, and enterprise-level strategic and disruptive thinking. Excel in building brand presence, loyalty, revenue, startups and turning around underperforming operations. Member of executive team throughout career with accountability for strategic and financial planning, execution and results. Career Overview: Launched career at Thorlo transforming an entire industry by leading the international rollout of sports-specific products. Contributed to Reebok’s brand in numerous executive sales and change leadership roles. Led US sales and field marketing efforts that repositioned Rockport. Managed the acquisition, integration and sales of independent formalwear retail and rental stores into a national brand which was acquired by David’s Bridal. Transformed real estate holdings into aspirational lifestyle communities with explosive sales and profits.

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