Michael Donagher
Critical thinker executing with excellence | Strategic Partnerships
- Role
- Revenue and Strategic Partnerships at DIRECTV
- Location
- Los Angeles, CA, US
- LinkedIn followers
- 500 followers
About Michael Donagher
As a Business Development Executive at DIRECTV, I have over eight years of experience in creating and executing effective strategies to grow and diversify the company\'s revenue streams and customer base. I have a Master of Science in Interactive Technologies for eCommerce from Edinburgh Napier University, which equips me with the skills and knowledge to leverage cutting-edge technology and data-driven insights to identify and pursue new opportunities and markets.My core competencies include building and nurturing relationships with leading brands, negotiating complex and mutually beneficial contracts, and leading and coaching high-performing sales teams. I have consistently exceeded sales quotas, delivered exceptional performance, and won multiple awards and recognitions. I am passionate about collaborating with cross-functional stakeholders, executing seamless strategies, and driving growth and customer satisfaction for DIRECTV, the leader in media and entertainment.
Experience
Revenue and Strategic Partnerships
Jan 2021 — Present · El Segundo, CA, US
Responsible for new business strategy, executing new strategic partnerships, expanding lines of distribution, and reducing subscriber acquisition cost. • Critical thinker adept at identifying opportunities – added 10k new subscribers in 2023 by launching a loyalty and discount rewards program with digital marketing partners. • Problem solver who identified a gap and acted – launched ‘unique partner offers’ with Walmart & Kroger brands exceeding 2024 Q1 plan by 128%. • Skilled negotiating complex contracts –finalized a new partnership with providing exposure to over 55 million members across 26 clubs launching nationwide in Q2 2024.• Agile, always thinking ahead – collaborated with Walmart Connect to execute an aggressive digital strategy resulting in a 30% lift in 2023.• Fearless – always focused on what’s best for the company – unafraid to walk away from negotiations despite the size and reputation of prospects if the deal doesn’t feel right. • Dynamic leader managing a team of four Biz Dev leads, providing coaching, and mentoring to support their career growth while enhancing their performance.
Education
Edinburgh Napier University
Master of Science - MS, Interactive Technologies for eCommerce
2001 — 2003
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