Michael Breen
Senior Director, Integrated Marketing @Kensington
Signup · Get unlimited contacts
WORK HISTORY
Senior Director, Integrated Marketing @Kensington
Toronto, ON, CA
Kensington is an award-winning luxury tour operator offering tailor-made, private-guided experiences to the world’s most extraordinary destinations. For 20 years, Kensington has crafted personalised journeys across 120 countries with divisions across Tours, Cruises, Yachts, Villas, Expeditions, Jets, Corporate, and Concierge.As Senior Director, Integrated Marketing, I led brand and go-to-market strategy during a period of rapid global growth, supporting revenue and B2B initiatives across the business.Established global brand governance across 120+ markets, enabling consistent luxury positioning across marketing, GTM, and customer touchpoints at scale.Led GTM strategy for new ultraluxe offerings (Yachts, Villas, Expeditions), supporting portfolio diversification and growth within high-net-worth segments.Built B2B and partner marketing programs, including trend reports, co-marketing campaigns, and training initiatives, strengthening industry presence and supporting revenue growth.
EDUCATION
Blackrock Institute of Further Education
QQI Level 5 Certificate in Graphic Design
Dublin City University
Bachelor of Science (B.Sc.), Marketing, Innovation & Technology
George Brown Polytechnic
Ontario College Certificate , Art & Design
SKILLS
ABOUT MICHAEL BREEN
Commercial-minded Brand, Growth, and Integrated Marketing leader with a track record of scaling businesses and creative agencies through brand-led growth, GTM execution, and revenue-aligned marketing.Career Highlights:Building Global Brands & GTM Systems: Senior Director, Integrated Marketing at Kensington, leading a global rebrand and first brand campaign across 120+ markets, GTM strategy for new ultraluxe offerings, and B2B programs that strengthen industry partnerships and support revenue growth.D2C & eCommerce Growth: Director of Growth & eCommerce at Greenhouse (Certified B-Corp), owning the D2C P&L, driving revenue growth, scaling subscriptions, and leading U.S. and Amazon marketplace expansion.Creative & Agency Leadership: Digital Director at BOLD. Studios, leading digital-first brand and content strategy for global clients including Facebook, Google, Red Bull, Jameson, and Allianz; Founder of ALLSORTS_, a cultural consultancy connecting brands with communities and subcultures.Core Strengths: Brand Strategy · Growth Marketing · Integrated Marketing · Go-to-Market (GTM) · B2B Marketing · Demand Generation · Global Marketing · eCommerce (Shopify+, Amazon) · D2C Growth · Performance Marketing · Creative & Content · Agency Leadership · Campaign Development · Luxury Marketing · P&L Ownership · Team LeadershipEducation:B.Sc. Marketing, Innovation & Technology — First Class Honours, Dublin City UniversityGraphic Design (Distinction), Blackrock Institute of Further EducationArt + Design (Distinction), George Brown College
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.