Michael Batti
- Role
- Manager of Team Sales at Kellogg Company
- Location
- Danville, CA, US
- LinkedIn followers
- 500 followers
Experience
Manager of Team Sales
Jun 2016 — Present
Supervises a four-person team maintaining $80M in annual sales and $15M in trade spend to promote Morning Foods, Snacks, and Kashi products through wholesalers in the West. Used training and other improvements to lead the group to become the most profitable team in the region for the past three consecutive years. Recognized for having the highest forecast accuracy in the West. Captured of FY 2022 target. Leveraged a combination of ROI analysis, pricing strategy, and reductions on spending to grow operating profit by $2.9M. Successfully improved P&L by working with supply chain personnel within clients to minimize resaleable returns by a year. Negotiated in annual spend backs on promotion with wholesalers. Recognized with the Vendor of the Year Award from two wholesalers in 2018. ABOUT THE KELLOGG COMPANY The Kellogg Company is a Fortune 500 multinational food manufacturing company. The corporation is the world\'s leading producer of cereal and a leading producer of convenience foods, including crackers, toaster pastries, cereal bars, frozen waffles and meat alternatives.
Skills
- Competitive Analysis
- Retail
- Business Planning
- Nielsen
- Pricing
- Cross-Functional Team Leadership
- Grocery
- Trade Marketing
- Strategic Planning
- Snacks
- Management
- Forecasting
- Consumer Products
- Key Account Development
- Customer Insight
- Supply Chain
- Customer Marketing
- P&L Management
- Category Insights
- Fmcg
- Sales Operations
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