Michael Barriga
Chief Executive Officer | Chief Operating Officer | Vice President | Board of Directors
- Role
- Chief Operating Officer at Energy4Life
- Location
- Salt Lake City, UT, US
- LinkedIn followers
- 500 followers
About Michael Barriga
An expert navigator gets you to your destination swiftly and safely, avoiding pitfalls and capitalizing on opportunities to cover a greater distance faster. As a strategy and operations leader, I design and implement high-impact strategic plans that drive growth and innovation, navigating change and potentially stormy markets while keeping goals in sight and operations on course. Always thinking at least 3 years down the road, I optimize business processes to improve efficiency, identify opportunities to enhance shareholder value, and develop and motivate high-performing teams to deliver results.My professional experience includes cross-sector success in healthcare, healthcare devices, skin health, technology, retail, and consumer products, leading and growing business operations across Latin America and North America. I am fluent in English and Spanish, adept at leading multidimensional, multicultural teams, and meeting the demands of international business. Outside of the office, I have diverse interests. I enjoy reading and traveling, and I am always ready for a new adventure. When I stand at the helm, I pride myself on my ability to know where we are, where we are going, and how to get there. If you are a like-minded strategist interested in swapping stories about navigating operational obstacles or an organization that needs a senior executive to help chart the course and lead the way, we should connect.Areas of expertise: Strategic Planning, Sales & Negotiation, Market Research & Strategy, Risk Management, Situational Awareness, Innovation, Process Optimization, Performance Metrics Analysis, Team Leadership, Talent Development, Budget Management, Financial Acumen, Problem Solving, Communication, Public Speaking, Active Listening, Storytelling, Collaboration, Strategic Partnerships.
Experience
Chief Operating Officer
Sep 2025 — Present · Salt Lake City, UT, US
As Chief Operating Officer at Energy4Life, I lead the operational transformation of a physics-based healthcare platform in the consumer health tech space. My focus includes architecting go-to-market strategies, optimizing cross-functional execution across Sales, Marketing, Finance, and Operations, and deploying AI-powered systems that enhance health outcomes and engagement. I drive process design, SOP implementation, and team leadership to ensure operational rigor and scalability. With a focus on strategic alignment and performance metrics, I position Energy4Life for accelerated growth, strategic partner confidence, and long-term value creation.
Education
Wisconsin School of Business
Certified , Transition to Executive Management
2023 — 2023
Universidad de las Américas Ciudad de México
Bachelor's Degree Business Administration, Business Administration and Management, General
1991 — 1995
IPADE Business School
Certified in Managerial Skill’s Development, Business, Management, Marketing, and Related Support Services
1998 — 1999
Harvard Business School Online
Sustainable Business Strategy
UNIVERSITY OF THE AMERICAS
Bachelor of Business Administration
Wisconsin School of Business
Transition to Executive Management
EGADE Business School del Tecnológico de Monterrey
Certified, Marketing
2017 — 2017
Harvard Business School Online
Certified, Sustainable Business Strategy
2023 — 2023
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