Michael Barrett

About Michael Barrett

Experienced business professional in both small and large organizations. Accomplished in strategic planning and implementation, logistics management, and marketing execution. Strong analytical, interpersonal, and leadership skills. PROFESSIONAL STRENGTHS & CORE COMPETENCIESAnalytical Decision Making Implement, Detail-Oriented, Design and Implement Marketing Strategies, Strong Written/Verbal Communication, Versatile and AdaptableSpecialties: brand management, hiring, management, marketing strategy and campaign execution, campaign/promotion analysis, data analysis, microsoft office, negotiation, presentation skills, pricing, product management, quickbooks, communication

Experience

1. AVP Membership Product Management

   AAA-The Auto Club Group

   Dec 2025 — Present · MI, US

Education

• University of South Florida

  Bachelor of Arts, Marketing

• University of South Florida

  Master of Business Administration (M.B.A.), Finance

  2013 — 2015

Skills

• Marketing Strategy
• Promotions
• Brand Management
• Marketing
• Strategic Planning
• Product Marketing
• Market Planning
• Advertising
• Brand Development
• Budgets
• Data Analysis
• Digital Marketing
• Email Marketing
• Integrated Marketing
• Lead Generation
• Leadership
• Market Research
• Marketing Communications
• Marketing Management
• Marketing Research
• Negotiation
• Online Advertising
• Online Marketing
• Pricing
• Product Management
• Sales
• Social Media Marketing
• Analysis
• B2b
• Direct Marketing
• Customer Insight