Michael Babajide Olupona
Bing Marketing Growth Lead at Microsoft
- Role
- Growth Lead Bing at Microsoft
- Location
- Seattle, WA, US
- LinkedIn followers
- 500 followers
About Michael Babajide Olupona
Experienced marketing and strategy professional with a demonstrated history of driving results in a variety of diverse work environments. Skilled in product marketing, GTM campaign creation/execution, business development and strategy. A proven leader who is adapt at influencing without power, leading cross functional teams and delivering above and beyond expectations.
Experience
Growth Lead Bing
Aug 2024 — Present
Led growth strategy for AI-powered search experiences, supporting the evolution of next-generation consumer discovery and engagement.• Drove cross-functional initiatives across marketing, product, and engineering to improve user engagement, feature discovery, and platform adoption.• Built and scaled experimentation-led growth programs, enabling faster iteration and more data-informed decision making.• Partnered with education and platform teams to expand reach and usage through integrated experiences and customer education surfaces.• Launched and guided an internal innovation program to explore new growth opportunities across AI, content, and discovery experiences.
Education
University of California, Davis
Bachelor of Arts, Sociology
Emory University - Goizueta Business School
Master of Business Administration (MBA)
2012 — 2014
Emory University - Goizueta Business School
Master of Business Administration, Marketing
University of California, Davis
Bachelor of Arts (B.A.), Sociology
2003 — 2008
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