Michael Tipton
Helping founder-led brands expand from product-driven growth to story-driven differentiation.
- Role
- Owner Chief Story-builder at True Yarn Branding
- Location
- Kansas City, MO, US
- LinkedIn followers
- 500 followers
Experience
Owner Chief Story-builder
Mar 2026 — Present · Kansas City, MO, US
A brand that has a well-defined story of past and future has staying power. I started True Yarn Branding to provide Brand Narrative Consultancy services to growth stage brands to help them shape their brand story and keep their identity in tact throughout this important stage of growth. Without a brand narrative, many companies lose the ability to tell their authentic story and the impact it has and instead focus on product sales. But both are important in creating long-term customer loyalty as well creating a brand position in a competitive marketplace.
Education
Northwest Missouri State University
Communications
1995 — 2000
Skills
- Start-Ups
- Advertising Sales
- Digital Media
- Marketing Communications
- Direct Mail
- Sales Process
- B2b
- Interactive Marketing
- Account Management
- Music
- Direct Marketing
- Crm
- Google Adwords
- Social Media
- Social Media Marketing
- Marketing
- B2b Marketing
- Leadership
- Marketing Strategy
- Salesforce.com
- Affiliate Marketing
- Lead Generation
- Digital Strategy
- Advertising
- Musicians
- Strategy
- E-Commerce
- Online Marketing
- Training
- New Business Development
- Google Analytics
- Sem
- Sales Management
- Cold Calling
- Mobile Marketing
- SEO
- Sales
- Brand Development
- Ppc
- Web Marketing
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