Micah Seff
Social Media Manager @Arc Games
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WORK HISTORY
Social Media Manager @Arc Games
Manage team of internal and external Community Managers *Plan and execute all influencer marketing campaigns across Perfect World\'s portfolio of games (Magic: Legends, Remnant: From the Ashes, Torchlight Star Trek Online, Neverwinter)*Coordinate, plan, and execute booth presence at large-scale live gaming shows (E3, PAX, TwitchCon)*Produce weekly development livestreams and promotional livestreaming events with top tier influencers.*Concept key marketing and promotional beats through the stages of game launch and beyond (pre-alpha, alpha, beta, launch, scale, harvest, sunset).*Optimize social media impact through qualitative and quantitative analysis for key internal stakeholders.*Manage community feedback reporting to the game team to prioritize product roadmap.*Create social content calendars that support UA campaigns and marketing pillars for new releases.
EDUCATION
University of California, Berkeley
Bachelor's, Studies in Comparative Mythology
SKILLS
ABOUT MICAH SEFF
Game designer, content creator, community overlord and social media expert with a variety…
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