Michele Grant

About Michele Grant

Specialties: consulting, solution architecture, problem solving, connecting dots, customer experience, marketing technology, ecosystem architecture, strategic marketing, CRM, loyalty marketing, analytics, targeting & activation, personalization, customer data, behavioral algorithms, offer management, predictive analytics, marketing sciences, multi-channel marketing, integrated marketing, email marketing, digital marketing, marketing automation, content management, process development, workflow automation, data architecture

Experience

1. Founder Partner Solution Architect

   Block+Tackle

   Nov 2013 — Present

   We’re the tactical special-ops team that clients deploy to set an idea in motion. We’re the crew that comes in after an organization-wide digital transformation, when everything you know in order to do your job has been leveled to the ground, and helps you rebuild. We’re the ones doing the work, talking you through it, holding your hand and maybe holding your hair back (no shame). We’re building things with an eye toward the future. And we’re sharing everything we know with you along the way, so you can be the kind of marketers we are.

Education

• Kennesaw State University

  Bachelor of Science, Marketing

  1998 — 2002

Skills

• Analytics
• Business Strategy
• Business Process Improvement
• Segmentation
• Strategic Planning
• Digital Media
• Consulting
• Database Marketing
• Marketing
• Customer Insight
• Marketing Management
• Email Marketing
• Solutions
• Loyalty Marketing
• Multi-Channel Marketing
• Direct Marketing
• Marketing Technology
• Online Marketing
• Crm
• Strategy
• E-Commerce
• Digital Marketing
• Marketing Automation
• Omniture
• Sap
• Interactive Marketing
• Account Management
• Campaign Management
• Content Management
• Mobile Marketing
• Digital Strategy
• Social Media Marketing
• Content Strategy
• Marketing Strategy
• Web Analytics
• Integrated Marketing
• Customer Relationship Management (Crm)
• Management
• Online Advertising