Matthew Goodwin
Director of Digital Marketing
- Role
- Director of Digital Marketing at Elevation Ten Thousand
- Location
- Albany, NY, US
- LinkedIn followers
- 500 followers
About Matthew Goodwin
I tell stories to make data make sense. I solve problems to make data make cents.
Experience
Director of Digital Marketing
Aug 2021 — Present · Latham, NY, US
Lead digital marketing strategy and execution for several clients across industries, overseeing paid search, social, and programmatic campaigns to drive measurable growth.Revamped department operations to improve efficiency and scalability, including developing automated reporting dashboards and tracking systems to enhance performance visibility.Spearhead cross-functional collaboration to align marketing strategies with client objectives, delivering actionable insights through data-driven storytelling.Mentor and train a team of 5, fostering innovation and adaptability in a fast-paced digital landscape.
Education
Hudson Valley Community College
Associate's Degree, Business Administration and Management, General
2006 — 2009
Skills
- Advertising Sales
- Graphic Design
- Online Advertising
- Responsive Web Design
- Marketing Communications
- Mobile Marketing
- User Experience Design
- Online Marketing
- Social Media Marketing
- Adobe Creative Suite
- Sem
- Digital Strategy
- Client Facing Skills
- Google Analytics
- Google Adwords
- Digital Marketing
- Advertising
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