Matt Mong
Chief Category Officer | VP Marketing | Project Business Automation Category Creator | CRO
- Role
- Vice President Product Marketing at Planvector Ai
- Location
- Marietta, GA, US
- LinkedIn followers
- 500 followers
About Matt Mong
I create and then operationalize growth marketing and sales strategies for entrepreneurial SaaS/tech companies. From strategy and value proposition, I initiate the go-to-market plan and demand generation programs. Then, I drive results through hands-on execution and leadership. Strategic executive leader able to affect progress in a number of roles, including marketing, business development, communications, and investor relations. Effective, results-driven manager with a demonstrated record of delivering outstanding results in the development of marketing strategies and programs for transformational IT products and services in both B2B and B2C arenas. Ability to create a strategic view of the marketplace, leading to effective strategies that capture market share and secure key accounts in a highly competitive environment - namely building new product categories and developing our company as the category king. Extensive strategic and hands-on tactical expertise in: category design, marketing automation, lead and demand generation programs, content marketing, sales lead management, brand positioning, channel and partner marketing, marketing analytics and KPIs, and managing key online marketing efforts (SEO, SEM, PPC, CPM, CPL).
Experience
Vice President Product Marketing
Jul 2025 — Present · Atlanta, GA, US
Driving go-to-market for our groundbreaking causal AI models, empowering project-driven organizations to achieve unprecedented insight and manageability of their projects.
Education
Atlanta Institute of Music and Media
Performance, Guitar
1999 — 2001
Mississippi State University
BS, Marketing
1993 — 1997
Georgia State University
MBA, Business Administration and Management, General
2004 — 2006
Mississippi State University
BA, English
1994 — 1998
Skills
- SEO
- Strategy
- E-Commerce
- Marketing Communications
- Illustrator
- Online Marketing
- Competitive Analysis
- Start-Ups
- Event Management
- Brand Development
- Segmentation
- Sem
- Integrated Marketing
- Google Adwords
- Brand Management
- Content Strategy
- Marketing Strategy
- Product Management
- Crm
- B2b
- Direct Marketing
- Pragmatic Marketing Certification
- Marketing
- Photoshop
- Ppc
- Go-to-Market Strategy
- Strategic Partnerships
- Market Research
- Management
- Interactive Advertising
- Social Media Marketing
- Salesforce.com
- Marketing Management
- Email Marketing
- Advertising Management
- Leadership
- Online Advertising
- Content Marketing
- Product Marketing
- Lead Generation
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