Mfon Sam Okon
Digital Analytics and Tracking Manager (Global) @sonnen GmbH
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WORK HISTORY
Digital Analytics and Tracking Manager (Global) @sonnen GmbH
Analytics Owner for Adobe Analytics in sonnen. Focus on Corporate Level analytics but also maintain visibility regionally and within business units for websites and other marketing digital tools. Direct the Marketing team to support the organisations Key Business Objectives through analytics. Look for opportunities spanning across business units, to create a holistic view of the organizations performance. Drive projects to move data from individual softwares and applications to the data lake/ data warehouse. Drive test projects based on the performance of the websites. Stakeholder management across the Analytics team, developers and all relevant business unit stakeholders. Create reports and dashboards using Tableau for C level, and all stakeholders.
EDUCATION
Babcock University, Ilishan-Remo, Nigeria
BSc. Computer Information System, Computer Science
MHFA England®
Mental Health First Aider, Mental Health Counseling/Counselor
HSBA Hamburg School of Business Administration
MBA Corporate Management, Specializing in Strategic Management
TS Academy
Product & Digital Marketing
neuefische GmbH - School and Pool for Digital Talent
Data Analyst Consultant, Data Analysis
ABOUT MFON SAM OKON
Marketing and Analytics professional with 8+ years’ experience across financial services,…
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