Merwyn Dias

About Merwyn Dias

Experienced Digital Marketing Manager & Web Designer with a demonstrated history of working in the internet industry. Skilled in Management, HTML, Adobe Photoshop, C#, and Analytics. Strong engineering professional with a Bachelor\'s degree focused in Computer Software and Media Applications from Yashwantrao Chavan Maharashtra Open University.

Experience

1. Digital Marketing Consultant

   Dcc Group

   Dec 2025 — Present · Mumbai, IN

   Driving the global and domestic digital footprint for DCC Group, a world leader in printing technologies. I specialize in crafting high-impact marketing strategies that bridge the gap between advanced textile engineering and the global printing industry.Key Responsibilities & Impact:Global & Regional Strategy: Architect and execute comprehensive digital marketing roadmaps for DCC Group’s Indian and Global divisions, focusing on market penetration for Screen, Sublimation, and DTF printing solutions.Omnichannel Social Media Management: Lead the content strategy and creative direction across LinkedIn, Instagram, and Facebook. I focus on positioning DCC as a thought leader through technical insights, product showcases, and high-engagement community management.Full-Funnel Performance Marketing: Oversee data-driven SEO/SEM initiatives and targeted lead generation campaigns. By optimizing Google Ads and social advertising, I ensure a consistent flow of high-quality B2B inquiries and a measurable ROI.Brand Ecosystem Development: Manage the digital identity of sub-brands, ensuring brand consistency across sublimation inks, papers, and specialized textile consumables.Marketing Automation & Retention: Utilize Email and WhatsApp marketing automation to nurture long-term B2B relationships, providing seamless product updates and technical support to a global clientele.Website & UX Governance: Continuous optimization of web platforms to enhance user journeys, technical SEO performance, and conversion rates for complex industrial equipment.

Education

• St. Dominic Savio High School

  High School, NIOS Board

  2009 — 2010

• Our lady of health high school

  School, from 1st till 8th std

  1994 — 2007

• Yashwantrao Chavan Maharashtra Open University

  Bachelor's degree, Computer Software and Media Applications

  2012 — 2015

• The Digital Marketing Training Institute - DMTI

  Advanced Program in Digital Media Marketing , Marketing/Marketing Management, General

Skills

• C#
• .net
• Analytics
• Javascript
• Team Management
• Java
• Google Adwords
• Photoshop
• Html
• Visual C#
• Microsoft Sql Server
• Software Development
• Web Development
• C++
• Business Analysis
• C++ Language
• Windows
• Crm
• Management
• Sql
• Operating Systems
• Dreamweaver