Merville de Leon
Digital Marketing Specialist @Upwork
Signup · Get unlimited contacts
WORK HISTORY
Digital Marketing Specialist @Upwork
Helping small businesses grow through paid ads and content strategies. Executes social media campaigns with a focus on ROI and engagement. Applies AI tools and automation to improve campaign effectiveness.
EDUCATION
Goldsmiths, University of London
BSc Computer Science
Nelson Mandela High School - Calgary AB
High School Diploma
University of London
Bachelor of Computer Science, AI concepts
ABOUT MERVILLE DE LEON
I’m currently a Digital Marketing Specialist and Social Media Marketing Intern at ENDevo, where I create strategies that connect with people and keep campaigns moving smoothly.Working on content calendars, campaign planning, and brand messaging gave me a solid foundation in digital marketing. Over time, it made me realize that what excites me most isn’t just the creative side, but the data behind what works (or doesn\'t), why it works and how it can be improved. I enjoy analyzing performances, spotting patterns, and using insights to optimize and enhance campaigns. That curiosity is what’s pushing me towards marketing/data analytics, while strengthening my digital marketing foundation.I’m also passionate about using new tools to work smarter and more efficient. AI and automation are already a part of my workflow. From content ideation to campaign support, I use platforms such as ChatGPT, GoHighLevel, VEO3, and OpusClip.Highlights of what I bring: Social media strategy & content planning Data analysis & performance tracking AI & automation in marketingI’m continuing to grow as a digital marketer while building the skills to step into a marketing/data analyst role — blending creativity, data, and tech to make campaigns more impactful.
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.