Merena Henderson
- Role
- Lead, Us Cardiovascular Medical Affairs at Bristol Myers Squibb
- Location
- Philadelphia, PA, US
- LinkedIn followers
- 500 followers
Experience
Lead, Us Cardiovascular Medical Affairs
Mar 2022 — Present
Lead medical strategies for US Eliquis VTE (Venous Thromboembolism). • Drive development and implementation of medical planning and strategy initiatives based on brand priorities. • Partner with the global Medical team in supporting potential regulatory submissions for upcoming indications. • Collaborate with Commercial to provide medical guidance on commercialization strategy and promotional activities. • Partner with HEOR on study design, analyses, and publication of RWE differentiating Eliquis versus competitors. • Advance health equity initiatives and accelerating reach to underserved patient populations. • Implement quality improvement initiatives, IME activities, and present a patient-centric voice at advisory boards. • Develop educational content and train/inform Field Medical on recent study results and competitor data. • Manage alliance relationships and collaborate with partners at Pfizer to ensure smooth execution of initiatives. • Identify and maintain relationships with Thought Leaders (TL) including physicians, nurses, and pharmacists. • Obtain TL input to inform strategy, clinical landscape, and gaps through advisory boards or engagement activities. • Recruit, precept and mentor Pharmacy Fellows with the intention of retaining talent. • Manage the growth, development, and foster a culture of wellbeing of reporting team members. • Build, forecast, and track VTE alliance budget and provide regular financial updates.
Skills
- Survey Research
- Spss
- Outcomes Research
- Nvivo
- Global Health
- Rheumatoid Arthritis
- Research
- English
- Medical Writing
- Sas
- Biostatistics
- Quantitative Research
- Hta
- Focus Groups
- Proposal Writing
- Pharmaceutical Research
- Refworks
- Pharmacoeconomics
- Treeage
- Data Analysis
- Meta-Analysis
- Manuscript Development
- Revman
- Market Research
- Targeted Literature Review
- Clinical Trials
- Systematic Literature Review
- Payer Research
- Pharmaceutical Industry
- Health Services Research
- Qualitative Research
- Health Economics
- Grade Pro
- Poster Presentations
- Teaching
- Oncology
- Endnote
- Literature Reviews
- Healthcare
- Leukemia
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