Meredith Mingione

About Meredith Mingione

Passionate, creative, cross-functional and strategic marketing professional with over ten years in the retail industry and five years of social media & marketing experience across digital marketing, product marketing, communications, brand marketing, content and merchandising. Whether you’re connecting with consumers or with other internal employees, you’re connecting with the fun irrationality of their logic- in order to bring ideas together, influence an outcome, and also optimize and scale for the future of the business. Outside of my full-time, I manage two national companies social media accounts while also assisting in styling & photography for their marketing. I also coordinate and manage celebrity collaborations as well as mid-tier and macro influencers. Growing up, I was either making a mess of my parents house and playing store (to this date I still laugh at the hand made coupons I made for 100% off) or playing teacher (I even attempted to make my own overhead projector). Looking back, both make sense and brought me to where I am today as I have vast experience in both the right and left brain applications. From the creative process and painting a vivid picture of the brands story to utilizing analytical ability to evaluate KPIs and the consumer experience end to end, I’m the bridge between the brand and the consumers. Core Marketing Skills: Social Media Management, Digital Marketing, Content Building, Project Planning & Execution, Event Coordination, Corporate Branding, Creative Planning. For a look at some of my creative work, visit my Instagram page:@merming

Experience

1. Integrated Social Media Strategist

   Falls & Co

   Feb 2022 — Present

Education

• Kent State University

  Associate of Art Degree, Fashion Merchandising