Meredith Edwards-Gwynn
Marketing and Product Professional with 20+ years experience
- Role
- Disney Product Lead, VP at Chase
- Location
- Philadelphia, PA, US
- LinkedIn followers
- 500 followers
About Meredith Edwards-Gwynn
Experienced Product and Marketing Manager with a demonstrated history of working in the…
Experience
Disney Product Lead, VP
Mar 2020 — Present · Wilmington, DE, US
Strategically plan and implement marketing campaigns and product refreshes for our existing Disney / Chase Cardmembers. Responsible for yearly Marketing Plan, P&L & Analytics and ensuring goals are met with my Disney partners. Consistently exceeding marketing goals by 15% or more due to thoughtful testing strategies Maintain a trusting and collaborative relationship with my internal, external and leadership partners Focus on growing healthy OS and Sales while ensuring cardmembers are experiencing the perks and benefits they are expecting.
Education
John Dickinson High School
College Prep
1989 — 1993
York College of Pennsylvania
BA
1993 — 1997
Skills
- Customer Retention
- Strategic Planning
- Process Improvement
- Strategy
- Financial Services
- Customer Loyalty Management
- Credit Cards
- Analytics
- Marketing
- Vendor Management
- Customer Acquisition
- Management
- Marketing Strategy
- Customer Engagement
- Leadership
- Segmentation
- Project Management
- Relationship Management
- Direct Marketing
- Portfolio Management
- Customer Experience
- Marketing Communications
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