Meredith Desousa
Practice Growth & Strategy Expert | Practice Success Manager | Medical Aesthetics | Coaching | Profitability
- Role
- Practice Success Manager at Moxie
- Location
- Minneapolis, MN, US
- LinkedIn followers
- 500 followers
About Meredith Desousa
With over 18 years of experience in the plastic surgery and medical spa industries, I am a passionate and motivated leader, consultant, trainer, and aesthetic specialist who provides comprehensive and customized support to cosmetic medical businesses. I founded Aesthetic Curator, a consulting business that helps practices start, build, develop, and refine their business and their team, using my diverse skill set and domain expertise.I excel in sales and leadership roles with a strong desire and ability to educate and uplift those I work with. I have multiple certifications in laser technologies and an esthetics license, which enable me to understand my clients needs and deliver results based on that. My “why” is having the privilege to build lasting and impactful relationships, with both clients and colleagues, through integrity compassion, trust, and genuine engagement. I am devoted to supporting those around me achieve success as much as pursuing my own.
Experience
Practice Success Manager
Aug 2025 — Present
As a Practice Success Manager at Moxie, I partner directly with nurse-led and entrepreneur-owned medspas to drive growth, profitability, and operational excellence. Moxie is the all-in-one platform helping aesthetic practices scale smart - with expert coaching, HIPAA-compliant software, done-for-you marketing, compliance guidance, and exclusive industry savings. What I Do:Manage a portfolio of 30+ aesthetic practices from launch through full-scale growthAdvise on business strategy, pricing, operations, staffing, and financial optimizationConduct Monthly Business Reviews to analyze performance and identify growth leversProvide sales and consultation coaching to improve AOV and patient conversionSupport new practice launches, guiding providers through software, compliance, and marketing onboardingHelp practices streamline operations using Moxie’s clinical and business management softwareCollaborate cross-functionally with internal teams (Marketing, Product, Legal) to advocate for provider needs and continuously improve our platform Highlights:Serve as a strategic partner and growth coach to independent aesthetic entrepreneursEmpower practices to scale sustainably while reducing burnout and maximizing marginsHelp medspa owners hit and exceed revenue milestones with tailored growth plansBring a deep understanding of the aesthetics industry into every client interaction
Education
University of Minnesota
Business, Management, Marketing, and Related Support Services
Aveda
Esthetics, Aesthetician/Esthetician and Skin Care Specialist
2004 — 2004
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