Aziz Memon
Adjunct Professor of Business @University Of Guelph-Humber
Signup · Get unlimited contacts
WORK HISTORY
Adjunct Professor of Business @University Of Guelph-Humber
EDUCATION
University of Mumbai
Bachelor's Degree, Commerce
Institute of Communication Agencies, Canada
Certified Advertising Agency Practitioner, Advertising & Marketing
McMaster University
Master of Business Administration (M.B.A.), Marketing
American University in Dubai
Strategic Management & Policy and Marketing for Service Organisations
Sophia Polytechnic
H.A.F.T, Hotel Administration and Food Technology
SKILLS
ABOUT AZIZ MEMON
I help marketers improve the effectiveness of their marketing and achieve a better ROI across all channels, including e-commerce. I have worked in Canada and across Asia, helping B2B and B2C marketers understand and engage their customers, build brands, strengthen equity, generate leads, build loyalty and achieve top-line targets across diverse business sectors.My tenure in Advertising exposed me to diverse business sectors like Finance, Healthcare, Packaged goods (CPG), Retail, Hospitality, Real Estate, Automotive, Tourism, Not-for-Profit and Government services.As a marketer, I have learned greater accountability and the deft use of other marketing levers. As a CMO, I have grappled with the challenges of proving marketing attribution, deciphering siloed data, and revenue generation.To alleviate these challenges, we deploy our Marketing Optimization Process (mop) to help marketers sharpen marketing strategy and focus resources where they have the most impact.Marketing Research | Marketing Strategy | E-commerce Strategy & SolutionsC:+1(416) 4••••••••@saltstrategy.com
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.